Work From Home Jobs Pune
Digital marketing specialists use their expertise to reach and promote brands, products, and services to as many people as possible. They work on multiple avenues aimed at increasing brand awareness, engaging with target audiences, and obtaining measurable goals. With the accelerated growth of online business and services, a sharp increase has been noted for jobs associated with Procter & Gamble digital marketing. India alone is projected to add at least 20 lakh jobs in the digital marketing field this year
Types of Digital Marketing:
There are many techniques that are often applied to conduct marketing over the internet. They include:
1. Social Media Marketing (SMM):
This is a very popular marketing technique. Its aim is to develop an online presence via social media channels. Marketing is then aimed at trying to develop large online followings that can then be used to sell the business’s products. Procter & Gamble Channels used include Facebook, YouTube, Twitter, Instagram, TikTok, Snapchat, and several others.
2. Search Engine Optimization (SEO):
This is the process of improving a website in order to increase the number of visitors to the site. There are many strategies used to obtain high-ranking website placement in the search results of popular search engines such as Google, Yahoo, Bing, and others.
3. Pay-per-click (PPC) Advertising:
This is a type of internet marketing whereby the business owner pays for online advertising. This type of advertising is published in the website’s content and includes sponsored results that are displayed alongside the non-paid search results.
Interested candidate Drop Resume 9811913992 to WhatsApp
4. Mobile Marketing:
This is an all-encompassing marketing technique that includes, but is not limited to, marketing via apps, in the games people use, via location-based services, and via text messages (SMS).
5. Affiliate Marketing:
This is a business practice where a company pays other companies to sell products on their websites. These ‘affiliates then earn commission for each customer that is referred to via their marketing strategies.
Key Responsibilities:
As a digital marketer, you will have to:
- write and upload copy and images to the company’s website
- write and send email marketing campaigns
- deliver accurate reports and analyses to clients and company management to show return on investment (ROI)
- research online media opportunities that could help the business including mobile, social media, blogs, and forums
- create website banners and help with website visuals
Qualifications:
This field is accessible to all graduates, but these subjects could be especially useful:
- Advertising, Media and Communications
- Business and Technology
- Creative Design
- E-business
- Journalism
- Marketing
Digital marketers can work in every industry. Most big and mid-sized companies have marketing and communications departments that do digital marketing alongside traditional marketing.
